Over four generations Brownwood Acres has developed an internationally recognized product line based on this regional harvest. Since 1945, the deTar Family has guided their business from a roadside market to delivering the power of fruit to the world. Today, FruitFast Montmorency Tart Cherry Juice has earned the rank of America's #1 Best Selling Tart Cherry Concentrate.
FruitFast can trace its history to the Underwood Family that for 40 years grew cherries at the base of the Old Mission Peninsula near Traverse City, Michigan. It was this experience that would later lead to development of the world's original fruit softgel made from whole fruit, first introduced to the nutraceutical market in 1999.